How I write long forms to attract clients

In the past few months, multiple people have hit me up & asked to work with me.

Funnily enough, it’s always after I post authority longforms that this happens.

Let me teach you how I write them:

1) Write a Newsletter

My longform posts are just my newsletters for people with a shorter attention span.

That’s it.

So the first step of writing a killer longform (that gets you clients) is:

Writing your newsletter.

2) Rewrite a Newsletter

Then… you have to structure it a little.

I love posting longform lists, giving my reader a step-by-step solution.

This makes everything easily digestible.

In general:

Make your post as “low effort” to read as possible.

Most people will merely skim through it.

Give them bite-sized pieces of value.

I achieve this with:

• Lists

• Whitespace

• Highlighting words

• Breaking apart sentences

• Separators/Dividers: “———”

PRO TIP: Skim the post & be mindful of where your mind drifts off — that’s where you should make things simpler.

3) Hook the Reader

The main difference between newsletter & longform is the hook.

With an email, you have the subject line as a “hook.”

With longform, you can be more creative.

(If you want to learn how to write hooks that work…

Have a read through my Viral Tweets Guide — it’s free)

But in essence, this is what you should do:

Option A) Hook with a painpoint

Know your target audience’s problems.

And lure them in with that.

Option B) Hook with social proof

Have you achieved anything that gives you credibility in your space?

Use that as your hook.

Also, use images to prove your credibility.

Recap

There you have it ladies and gentlemen…

This is how I write my longform posts (that generate client requests).

1. I write my newsletter

2. I rewrite my newsletter

3. I refine the hook

Super fucking simple!

Just cut the crap & do what works.

However, if you’re still feeling confused… I got you:

My Path to Profit Program will cover this in specific detail (among many other things).

You’ll sign your first $1000+ client in the next 60 days or you don’t pay.

Interested?

Reply to this email with “longform” and I’ll send you the full details (just 2 spots left).

Can’t wait to have a chat!

Tim <3

About us: I'm Tim and over the past few months I have achieved over 1,500 followers on X. I'm looking for 2 more people to do the same and I can take care of the guesswork for them. You are receiving this email because You’re part of Cut the crap newsletter an absolute fcking rockstar who is gonna kill it in X and make your parent’s jaw drop with twice the speed of an F1 car, I will make sure that every piece of content you receive from me is no bs and straight to the point like my motto but if you would prefer to follow the path meant for losers, live a lifestyle that’s a complete joke, desolate the path of mediocrity then you can, of course, unsubs from the link down below and you would not be receiving these value bombs daily and you would be sweating with everyday tasks like you’ve been breakdancing in the Sahara desert, and without a mentor to guide you will make sure that you utterly fail in every realm of skills that ever existed, if that’s the case then we can turn in the workbook, shake hands and part as friends, no hard feelings, I’ll remember you and make sure you do not ever come back in peace. To make sure you receive emails from me every day just star this email and add me as a contact. We need to fight this as a team. I ensure that your personal information provided when signing up for my newsletter is safe. I use a ton of safety measures to make sure that your data is protected. I pride myself on my reputation and that means I would not be giving your personal information away to third parties. this email is meant to help you and if you use this for any bad purposes you'll be held guilty under the international law and this is not allowed to be copy-pasted. if any discrepancies are found the person responsible will be punished according to the copyright law. This email is a publication of the Cut the crap newsletter. If you have any questions about this just reply to this email or shoot me a dm on Twitter